Amber Trailer for Bucharest Gaming Week
In a GTA-inspired video, we showcase a day in the life of a gamer, from morning until the end of the working day. Our main character had to complete missions, tasks and advance in his career, just like any real person, but all in a gamified way.
The Challenge
At Bucharest Gaming Week, our client, Amber wanted to give the audience 5 reasons to work in the gaming industry.
The Solution
In order to represent these 5 reasons, we chose to show a day in the life of a gamer, from morning until the end of the working day.
Our main character had to complete missions, tasks and advance in his career, just like any real person, but all in a gamified way – much like in our visual & concept inspiration, Grand Theft Auto.
Our Work
The Amber Video
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